Jennifer Schmidt – Medium

Jennifer Schmidt

The Power of Content for Full-Funnel B2B Marketing Strategies

Part 1: Quality content is king

May 13

The Power of Content for Full-Funnel B2B Marketing Strategies

May 13

Understanding Emotional Intelligence and How it Can Improve Management

High EQ can result in excellent opportunities to improve your management style and drive positive results for your employer.

Apr 4, 2023

Understanding Emotional Intelligence and How it Can Improve Management

Apr 4, 2023

How to Increase Your Earning Potential and Improve Career Opportunities for Creatives and…

I’m a tech and thought leadership content writer and editor. I have held a variety of titles including tech writer, copywriter, content…

Mar 10, 2023

How to Increase Your Earning Potential and Improve Career Opportunities for Creatives and…

Mar 10, 2023

Recognizing and Overcoming Biases in the Workplace:

How unconscious biases hold women back and impacts business

Feb 28, 2023

Recognizing and Overcoming Biases in the Workplace:

Feb 28, 2023

You Dont Need 15 Side Hustles to Make Money — Just do 1 Thing Well and Diversify

I just finished reading a piece written by Michiel Schuer about how he hopes to bring in 100k this year through his side hustles.

Feb 14, 2023

You Dont Need 15 Side Hustles to Make Money — Just do 1 Thing Well and Diversify

Feb 14, 2023

What could have been — should’ve been. But can’t be.

There’s a well known, but hard to remember fact about love: it takes two people in a relationship for it work.

Feb 14, 2023

What could have been — should’ve been. But can’t be.

Feb 14, 2023

Leveraging Technology to Create Enhanced Account-Based Marketing Initiatives

Key components of a tech stack and how to build yours

Apr 12, 2022

Leveraging Technology to Create Enhanced Account-Based Marketing Initiatives

Apr 12, 2022

Published in
Better Marketing

The Third-Party Cookie is Crumbling

Is the end to ROI producing ABM on the horizon as well?

Apr 4, 2022

The Third-Party Cookie is Crumbling

Apr 4, 2022

Published in
Better Marketing

How Much Should an Account-Based Marketing Initiative Cost?

Five key components to consider when determining the cost-per-value of your ABM initiative

Mar 28, 2022

How Much Should an Account-Based Marketing Initiative Cost?

Mar 28, 2022

Published in
Better Marketing

Increase the ROI on your Content Marketing

Gaining insight into your buyer’s persona will provide information to create better content marketing strategies that result in ROI.

Mar 15, 2022

Increase the ROI on your Content Marketing

Mar 15, 2022

Jennifer Schmidt

Jennifer Schmidt

Long-form thought leadership writer and content marketer for B2B and SaaS tech companies. Find me at: schmidtwrites.com

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